Nov 13, 2024 | Community, Customer Service, Marketing, Technology
Here’s a true story. We recently talked with a gym owner who was frustrated about his lack of conversions. Like many gym owners, he was hyper-focused on getting new prospects but said he had not thought much about how to follow-up with gym leads. When we asked about...
Sep 4, 2024 | Community, Customer Service, Nutrition, Retention, Technology
As a gym owner or trainer, you’re already doing a lot to help your clients get fit and healthy. But we all know that exercise is just one part of the equation. If your clients want to achieve and maintain their fitness goals, they need to develop healthy eating...
Aug 29, 2024 | Community, Customer Service, Retention, Technology
Today’s gym owners and personal trainers keep track of a lot of information about a lot of clients, and most of it is usually changing all the time. You can’t keep up with clients using a pen and notepad, that’s for sure. And it would be just as pointless to try to do...
Jul 31, 2024 | Community, Customer Service, Marketing, Technology
A strong fitness business needs a strong fitness website, and there’s just no clearer way to put it. In today’s digital age, a strong online presence is essential, and that presence needs a powerful website as its anchor. A well-designed website not only attracts...
Jul 25, 2024 | Community, Marketing, Technology
Today’s gym owner is fortunate in so many ways. One of those ways is in the realm of communications. Thanks to technology, you have countless mechanisms to interface with prospects, clients, and even employees to help you grow and improve your business. There’s...
Jul 18, 2024 | Community, Retention, Technology
If you’re like most gym owners, you got into business because you love helping other people get fit. You thrive on creating challenging workouts, providing first-class training, and building a thriving community. You probably did NOT go into business so you could get...
