Jan 15, 2025 | Community, Customer Service, Marketing, Retention, Technology
It’s been five years since the Covid-19 pandemic forced many fitness businesses to add virtual training to their service offerings. Remember when it had everyone wondering how to offer virtual fitness training – like, right now? But even before that crisis, the roots...
Jan 1, 2025 | Community, Customer Service, Marketing, Retention, Technology
You’ve probably heard “Content is king” countless times. But you might have wondered what that means and how you can find help with content creation for your gym. Well, content really is king; viewed from another angle, it’s an essential “must have” component of...
Dec 13, 2024 | Community, Customer Service, Marketing, Technology
For many independent physical trainers, Facebook used to be the go-to platform for finding new clients. But if you feel like the leads are drying up, you’re not alone. Algorithms have shifted, competition is fierce, and organic reach isn’t what it used to be. So, how...
Nov 13, 2024 | Community, Customer Service, Marketing, Technology
Here’s a true story. We recently talked with a gym owner who was frustrated about his lack of conversions. Like many gym owners, he was hyper-focused on getting new prospects but said he had not thought much about how to follow-up with gym leads. When we asked about...
Sep 4, 2024 | Community, Customer Service, Nutrition, Retention, Technology
As a gym owner or trainer, you’re already doing a lot to help your clients get fit and healthy. But we all know that exercise is just one part of the equation. If your clients want to achieve and maintain their fitness goals, they need to develop healthy eating...
Aug 29, 2024 | Community, Customer Service, Retention, Technology
Today’s gym owners and personal trainers keep track of a lot of information about a lot of clients, and most of it is usually changing all the time. You can’t keep up with clients using a pen and notepad, that’s for sure. And it would be just as pointless to try to do...