Profit First For Microgyms: Should You Read It?

Profit First For Microgyms: Should You Read It?

Dec 12, 2023 | Marketing

If you’ve been sweating it out in the world of boutique micro gyms, you probably know that managing finances can feel like a 1,000-pound squat. That’s where “Profit First for Micro Gyms” by John Briggs steps in as your financial spotter,...
Fitness Business Systems Demystified

Fitness Business Systems Demystified

Dec 6, 2023 | Marketing, Technology

Alright, let’s kick things off with a big-picture view. Imagine your gym as a bustling ecosystem, filled with enthusiastic clients working up a sweat, trainers guiding them, and a whole lot of energy buzzing around. Now, what keeps this dynamic space humming...
Fitness Email Marketing Tips To Maximize Conversions

Fitness Email Marketing Tips To Maximize Conversions

Nov 21, 2023 | Marketing

The world of fitness is all about connections – the bond between trainers and clients, the camaraderie among gym buddies, and the relationship between fitness studios and their communities. And when it comes to fostering these connections and converting potential...
Track These 5 Gym KPIs To Reduce Member Churn

Track These 5 Gym KPIs To Reduce Member Churn

Nov 8, 2023 | Marketing, Retention

In the competitive world of fitness, member retention is the name of the game. You’ve worked hard to build your gym, but keeping your members happy and committed can be a real challenge. That’s where gym KPIs (Key Performance Indicators) come into play....