Jun 4, 2024 | Customer Service, Marketing, Retention
Running a gym can make you feel like a circus clown spinning a half-dozen plates at the same time, right? That’s how crazy fitness center operations feel sometimes. And any business owner can admit to feeling overwhelmed sometimes by common problems, struggling to...
May 29, 2024 | Community, Marketing, Technology
More gym owners and trainers are offering nutrition advice to their clients these days. It’s a smart way to increase your value to you customers, help them understand what’s involved in a healthy lifestyle outside the gym, and lengthen your relationships with them....
May 23, 2024 | Community, Customer Service, Marketing, Retention
Every gym needs email. It’s as simple as that. You need to communicate with business partners and the world at large, of course. But you also need the right email platform that can help you promote your business to your prospects and turn them into clients. And your...
May 21, 2024 | Community, Marketing
Fitness pros have so many great options for personal training promotion ideas, and we’re going to get into some of them here. But before we do, it’s important to think about a broader context. You might not need a full-blown marketing strategy, but you should be...
May 7, 2024 | Customer Service, Marketing
Every gym owner talks, thinks, dreams and worries about leads – getting new leads, specifically. But this obsession takes away from something that’s at least as important but doesn’t always get as much attention. And that is gym lead nurturing to turn prospects into...
May 2, 2024 | Customer Service, Marketing, Retention, Technology, Uncategorized
Are you using text messages to market your gym? If not, you should seriously consider it. Here’s why. It’s a powerful tool to grow your fitness business – from driving sales to boosting member retention and building a thriving community. It’s a direct, personalized...