Feb 8, 2023 | Community, Customer Service, Marketing, Retention, Technology
Amplify your work with the rule of three. Rachel Cosgrove, one of our favorite gym owners, coaches, and fitness professionals work by what she calls, the rule of three. Utilize everything you create, in at least three ways. Here’s one of our favorite examples –...
Feb 2, 2023 | Community, Customer Service, Marketing, Retention
You are a professional. You talk like a professional. You act like a professional. You’re educated like a professional. The big sales AND communication secret everyone should be talking about is such a simple technique…make a professional recommendation!...
Jan 25, 2023 | Community, Customer Service, Marketing
You sit down, open a menu the size of the bible and flip through anxiously, knowing that EVERYONE is waiting for you to make a decision.You finally make a decision under pressure and when it arrives you realize…the caesar salad with too much anchovy dressing, wasn’t...
Jan 18, 2023 | Community, Customer Service, Marketing, Retention
Candy…falling from the sky!Back in 2017, the 89th annual Oscars award ceremony reminded us of the power of surprise.Jimmie Kimmel walked to the front of the stage and said “Not having candy at the movies is un-American!” With that announcement, little tulle pouches...
Dec 29, 2022 | Community, Marketing
Diligent follow-up is the most underrated and easy to implement sales skill. It takes and average of 8 touchpoints to get a prospect to make a decision. BE PREPARED! Lion king flashbacks anyone? The most significant mistake fitness professionals need to correct...
Dec 14, 2022 | Community, Customer Service, Marketing
Google it. Amazon it. Xerox it. How in the heck does a company, a brand, become a VERB? It’s all in the language.The world’s most successful companies often have two foundations for company language. 1. Core values. “Google” Ten things we know to be true. You’ll see...
