Jul 18, 2024 | Community, Retention, Technology
If you’re like most gym owners, you got into business because you love helping other people get fit. You thrive on creating challenging workouts, providing first-class training, and building a thriving community. You probably did NOT go into business so you could get...
Jul 16, 2024 | Community, Customer Service, Marketing, Technology
All gym owners want to generate more leads. Mastering lead generation for gyms is an essential element of steady growth. Attracting new members is key, of course, but they have to be the right new members for your business. That’s an element that sometimes gets...
Jul 12, 2024 | Community, Retention
Here’s a fact about owning your own gym that some people understand right away but that comes slowly to others: You can’t do everything yourself. Once you accept this fact, then you can open your mind to the power of building your bdream gym team. That’s when you can...
Jul 3, 2024 | Community, Customer Service, Retention
Which one are you? There are two types of gyms in the world: those that let new members in the door and then leave them to their own devices; and those that engage gym members so they stay longer, spend more money, and send their friends. Let’s HOPE you’re on the...
Jun 19, 2024 | Community, Marketing, Technology
We’ve all heard the phrase “Try it before you buy it,” like test-driving a car before you decide if it’s the right one for you. The same idea applies for many people who are considering a gym membership. As a gym owner, free trials can be a great way to get people...
May 29, 2024 | Community, Marketing, Technology
More gym owners and trainers are offering nutrition advice to their clients these days. It’s a smart way to increase your value to you customers, help them understand what’s involved in a healthy lifestyle outside the gym, and lengthen your relationships with them....