Jul 31, 2024 | Community, Customer Service, Marketing, Technology
A strong fitness business needs a strong fitness website, and there’s just no clearer way to put it. In today’s digital age, a strong online presence is essential, and that presence needs a powerful website as its anchor. A well-designed website not only attracts...
Jul 25, 2024 | Community, Marketing, Technology
Today’s gym owner is fortunate in so many ways. One of those ways is in the realm of communications. Thanks to technology, you have countless mechanisms to interface with prospects, clients, and even employees to help you grow and improve your business. There’s...
Jul 18, 2024 | Community, Retention, Technology
If you’re like most gym owners, you got into business because you love helping other people get fit. You thrive on creating challenging workouts, providing first-class training, and building a thriving community. You probably did NOT go into business so you could get...
Jul 16, 2024 | Community, Customer Service, Marketing, Technology
All gym owners want to generate more leads. Mastering lead generation for gyms is an essential element of steady growth. Attracting new members is key, of course, but they have to be the right new members for your business. That’s an element that sometimes gets...
Jul 12, 2024 | Community, Retention
Here’s a fact about owning your own gym that some people understand right away but that comes slowly to others: You can’t do everything yourself. Once you accept this fact, then you can open your mind to the power of building your bdream gym team. That’s when you can...
Jul 4, 2024 | Customer Service, Marketing, Technology
Setting your gym membership prices can seem like one of those big, squishy topics that you’re not sure how to approach. You might find yourself thinking things like: · How much is too much? · What if some people can’t afford it?...
Jul 3, 2024 | Community, Customer Service, Retention
Which one are you? There are two types of gyms in the world: those that let new members in the door and then leave them to their own devices; and those that engage gym members so they stay longer, spend more money, and send their friends. Let’s HOPE you’re on the...
Jun 26, 2024 | Technology
In the gym business, the client is king. Gym owners have a ton of software available to help them optimize the member experience, including Naamly and its powerful suite of communications tools. In this post, we’ll see how Naamly compares to another popular service in...
Jun 19, 2024 | Marketing, Technology
How’s your gym website design holding up? If it’s been a few years since you touched it, then you’re probably overdue to punch it up with some of the newest high-performing tools to attract new members and boost engagement. And if you’re just starting out, then you...
Jun 19, 2024 | Community, Marketing, Technology
We’ve all heard the phrase “Try it before you buy it,” like test-driving a car before you decide if it’s the right one for you. The same idea applies for many people who are considering a gym membership. As a gym owner, free trials can be a great way to get people...
